Influencer Marketing

We all know there’s value in working with influencers (content, credibility and built-in audiences) but the real ✨ magic happens when your campaigns are designed right. We think PR agencies are best to own these relationships because we take a storyteller’s approach to earn authentic mentions. We seek influence > impressions and work to shape + shepherd your brand so you can reap the biggest rewards.

How we can help you

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Product Seeding

We put your product where it matters. From micro-influencers to celebrities, we identify the right creators, design experiences that capture attention, and turn seeding into authentic brand moments that drive awareness.

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Paid Amplification

We know brands need to measure results from influencer marketing and creators want to create genuine and transparent content. This understanding drives our approach to paid partnerships where we bake in the right level of incentives (cash, products, perks, cache) and the right key metrics to see impact. This can also include whitelisting services that enable the content’s reach to be amplified for great reach and engagement. All of this is underscored by our own dynamic reporting that allows you to see measurable outcomes

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Ambassador Boards

We help you create the right paid influencer partnership strategy that builds a deeper relationship between the brand and creator. We start by understanding who are the right creators to represent your brand, mapping out different niches and types of creators. We build out in-depth content briefs and contracts so creators can be immersed in your brand while being given the creative freedom to do what they do best.

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Creator Collabs

Creators are evolving and so are the ways brands can work with them. We broker partnerships that go beyond a simple mention, from collabs and merch drops to fully integrated campaigns. Our approach covers research, planning, and execution, making sure each partnership delivers meaningful impact for both sides.

"I have had four successful campaigns over the years that has greatly shaped the future of my organization. Their strategic team is responsive and creative with their approach in public relations."

Leon Ng

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Founder, LNG Studios

Our projects

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Capilano Suspension Bridge Park

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Best Buy Canada

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Cirque du Soleil Alegria

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Andie

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Plantsome

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